CONTENT
CONTENT
Great content earns attention, but we all know that purposeful content earns results.
We create tailored content that’s grounded in your strategy, speaks directly to your audience and works across every channel it needs to. Our work includes one-pagers, white papers, animations, sales decks, playbooks, thought leadership and more. But whatever the format, the goal stays the same – make it easy to understand and hard to ignore.
Boldyn Networks
Real estate. Real impact.
We supported Boldyn to bring to life their recent Commercial Real Estate report by creating branded digital document and PDF formats for their UK and US markets. Alongside this, we created supporting activation assets to help Boldyn socialise the report with customers and whitespace audiences. Activation assets included social posts, LinkedIn InMails and an OFT email.
Sogeti
Sogeti success stories
We've developed a series of impactful success stories with Sogeti, which remove all the unnecessary jargon and gets right to the detail of the work undertaken. What's more, to house these beautiful stories together, we've built them into an interactive video format, so customers can peruse at their will, and the video itself can be embedded into any medium: namely LinkedIn posts, web content and digital documents.
Ultima
Ultima UiQ
Ultima had no defined thought leadership programme, yet a lot they could say. As a business full of specialists, the insights available from within Ultima would be hugely valuable to their customer audience. Differentiated created UiQ (Ultima Insights Quarterly) as a key vehicle for content from the C-suite across to technology domain specialists - and the UiQ name is now applied to Ultima's key events and video programmes.
Softcat
Cisco live event recap
To help customers catch up on the latest announcements from Cisco Live 2022 – without flying to Las Vegas – Softcat hosted a one-day recap event at the Gherkin rooftop. With expert speakers, curated insights and an entertainment set from Joel Dommett, it was designed to reconnect Cisco customers and explore key takeaways from the main event.
We developed a full creative identity for the event, along with everything needed to bring it to life – from invites and banners to presentation decks, promotional content and a post-event executive summary. We also produced a short event video to capture the day and extend its impact.
Inetum
Interaction with intention
The Inetum 'Art of the Possible' environments cover three key sectors for their business: Financial Services, Public Sector and Energy and Utilities. These interactive environments explore the unique challenges that customers in those sectors face, and most importantly, how Inetum aim to support them.
Indigo
Promoting Indigo's subsea capabilities
To help build Indigo’s brand, we created an interactive digital document designed specifically for one of their key audiences – the Subsea community. The guide brings together relevant content that speaks directly to the industry, while showing how Indigo’s practical, efficient solutions can support and enhance operations across the globe.
Capgemini
Microsoft Ignite
Capgemini have a notable presence at the Microsoft Ignite event in Chicago, and for this reason, wanted to advertise their panel, messaging and propositions ahead of and following the event. This digital document is a blend of informative and thought leadership content, creating a 'one-stop-shop' for Capgemini's presence at Ignite.
Find us:
Differentiated Ltd, 1650 Arlington Business Park, Theale, Reading, Berkshire, RG7 4SA
Visit our website differentiated.co.uk
Access cookie controls here.
